Engaging Latino/a Communities in National Park Programs: Building Trust and Providing Opportunities for Voice

Abstract

This article examines the relationship between National Park Programs and Latino/a Communities. We argue that what is missing in traditional approaches are authentic efforts that invite, involve and include in ways that develop genuine confianza (trust) and respeto (respect). Using Senecah’s “Trinity of Voice” as an analytical guide and organizing framework, this article draws from literature in fields such as Ethnic Studies, Latino/a Studies, Environmental Communication, Environmental Studies, and Natural Resource Management to provide new perspectives and best practices associated with engaging Latino/a communities with nature in general and National Parks. In particular, we suggest engaging techniques such as the use of non-traditional media, partnerships, staff recruitment, and the creation of a community advisory board.