A Conceptual Framework of a Streamlined Extended Technology Acceptance Model for Mobile Application Adoption

John Dah, Norhayati Hussin

Abstract


Information systems have enjoyed their fair share of success over the years. Various technology adoption theories and models have been used to understand the factors that cause users to harmonize with new technology. Although the technology acceptance model is the most widely used of all technology adoption theories and also gives room for the addition of an external variable, many experts believe that a rudimentary construct should govern its core variables in the field with which it is applied. This believes system birthed the TAM 2 model, which came with an external variable to the extant TAM model. One of the firm beliefs upheld by the TAM model is that “perceived ease of use” fuels users’ intention to accept and adopt new IS systems or otherwise. The TAM 2 or Extended TAM model is driven by the notion that a unique and influential construct in the context of the technology or the object being assessed would improve the result’s accuracy. Therefore, the purpose of this study is to introduce mobile skillfulness as an influential construct that regulates the perception of ease and usefulness in the technology acceptance model for the assessment of mobile-related technologies. This study aims to develop an extended model from the extant TAM model that befits the acceptance assessments of mobile-related technologies such as applications and mobile games. The method used in this article is a literature survey to explore and understand the technology acceptance model (TAM), which would match mobile-related technology. The comprehensive conceptual model has been constructed in this article.


Full Text:

PDF


DOI: https://doi.org/10.5296/ijssr.v9i2.18649

Refbacks

  • There are currently no refbacks.




International Journal of Social Science Research (Online ISSN: 2327-5510) E-mail: ijssr@macrothink.org

To make sure that you can receive messages from us, please add the 'macrothink.org' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders.

Copyright © Macrothink Institute   ISSN 2327-5510