Factors that Determines the Success of Corporate Sustainability Management

Abstract

The practice of Corporate Sustainability Management (CSM) is to believed strongly associated with management attitudes about the relationship of corporate sustainability management and corporate social responsibility. This literature review provides comprehensive indications that the CSM is an important management issue, complex and global nature. It is not apart from the company's position as a business institution that is able to influence and influenced by social conditions and environmental and position of management dilemma in meeting its profit and social responsibilities. CSM states that to survive in the long term, the management should have a balance between financial, social and environmental performance. The paradox attitude indicates economic interests are still the main reference in determining attitudes and policies of CSM. This article explores factors that determines the success of CSR program, which is corporate sustainability management. Using literature reviews, this article presents that at least there are five factors that should be met as a successful condition for the practice of CSM, namely: (1) the amount of commitments of shareholder to encourage the management engaged in solving social and environment issues, (2) the strength of humanist paradigm adopted by the management, (3) the ability of management achieves higher level sustainability performance, (4) the ability of management builds and run a strong sustainability culture that reflects the principles of sustainability properly and (5) the ability of management builds mutually beneficial collaboration with the economic stakeholders.